Cranefield College offers online education, from short courses to doctorates, in business-related subjects. They are a long-established college, and one of the first private higher education institutions to be registered in South Africa.
The Challenge
Grindstone was approached by Cranefield College to take over some of the marketing aspects of the institution, including the social media channels.
The Solution
We created a digital strategy, with an aim of driving the ideal clientele to their website.
The Delivery
We set up brand new social media accounts for them, across various platforms, and updated their website to make it mobile & user friendly. We create and schedule fresh social media posts each week, for both the College and the Academy, and also run ongoing Google Adword campaigns to drive traffic to their website.
The Result
In a short time, we’ve seen great results and have received overwhelmingly positive and invaluable feedback from Cranefield’s Students. The aim is to make Cranefield a household name, and a well-known brand, when it comes to distance learning